What You'll Learn?
- The first five checkboxes when you decide to build your beauty and cosmetics brand
- What you see is what you get — the most important metric to move in beauty & cosmetics
- How to design an influencer marketing campaign to drive sales
- Organic is a cliche — move beyond to newer pastures
- The unsolved beauty and cosmetics problem is personalisation
- How to scale with new product launches
- Sticking to D2C Vs going omnichannel — is it a fad or reality?
- The profitability dilemma
