boAt’s ‘David Vs Goliath’ Journey To Profitability

boAt’s ‘David Vs Goliath’ Journey To Profitability

What You'll Learn?

  • . Competing with giants: boAt’s secret to cutting through the market
  • The unit economics puzzle in consumer electronics
  • How boAt aligned profitability with scale in price-sensitive Indian market
  • Under the boAt: Brand marketing, logistics tech, product development & more
  • How boAt cracked the talent wars amid intense competition 6. Standing out in a sea of new-age brands — the boAt way